3 Benefits of Using a Virtual Address for Your Small Business

You may be asking if it’s time for you to jump on the bandwagon of virtual addresses, and the answer is yes. Here are three benefits that it can offer you, revolutionizing the way you do business and the way customers approach you.

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1.    It Looks Professional

Business and its methods have changed countless times throughout the centuries, but one thing has always remained consistent: professionalism is everything. And what’s the most important element in professionalism? A quality image borne of a good first impression. Especially for small businesses trying to make a name for themselves, having the right image to present to customers is the difference between success and struggle. A virtual office allows you to offer this picture of perfection, with all the best features you could want, all while actually working from home.

- You Can Pick the Venue You Want

Virtual offices in particular give you choices. As a startup or a freelancer looking to conserve on costs where possible, renting an actual office may be too spendy for you. This leads you to cutting corners and receiving a lower-standard place of work than you’d like. However, with the cost-savings of a virtual office, you can allocate money away from unnecessary features and to the exact office space you want. Want an address in the ritzy part of town in the best building? Even on a smaller budget, this is possible, allowing you to give the most impressive image to clients and a boost to your business morale.

- Offices Look More Professional than Home Bases

Though working from home is what every professional wants in the modern age, and what many entrepreneurs are doing, using your home as your office still looks unprofessional. Unfortunately, the image of a couch, a laptop, and some PJs still doesn’t hold up against a suit, a desk, and a city-view. By having a virtual address, clients can see that you have the professionalism, the success, and the forethought to invest in a proper office – even if you haven’t. This first impression could be all they need to give your business a try.

- Get Call Services

Studies have shown that, while social media is certainly the most important feature for a business, actually having call services is next in line. The older generation still trusts a good phone call to discover more information, and customers of every age will feel more welcomed if they can get in direct contact with greater ease. A virtual address often comes with bonuses such as call services, so you can create call-forwarding or a special automated answering machine to help customers, giving them greater convenience and yourself an improved image.

- Enjoy Better Advertising

Google is undoubtedly the maker or breaker of businesses. Making a good impression on that search engine is the key to making a good impression on all your customers. Google as an engine and also Google+ as a social media site can list your location with a pin in a map board. For social media, this adds a refined and professional look to your account. For the engine, if an interested customer is trying to quick-find the best business for whatever they need, being able to choose by proximity can be a convenience that makes them choose one over the other. A virtual address gives you the opportunity to stay in the game.

2.    You Can Save Money

Since a virtual office is just that – virtual – there’s no need for renters to be locked into a contract with several services they don’t need. Don’t need a meeting room? Cubicles? Call service? That’s fine; you only pay for what you need. This can be as small as the address itself or as large as an entire floor for your use, allowing small businesses and freelancers to create the ideal payment plan for them, saving money while earning that professional look.

3.    You Can Enjoy Convenience

Of course, for all the benefits it offers your bank account and clients, a virtual address makes life easier for you as well.

- Meeting Rooms

There are times where even freelancers need to host a meeting with a client or several business partners. Perhaps your investors don’t want Fyfe in their lap while they’re discussing numbers, or don’t find your talkative toddler all that cute. Rather than costing yourself an important business image, using a virtual address allows you to also rent out meeting rooms as needed. For a one-time cost for a one-time use, you can present yourself as competent at your professional office address, rolling out the impression that can make you money.

- Personal Privacy

Sitting on the couch as you work may be blending personal life and business life into one, but that doesn’t mean you want clients knocking at your door at strange hours. By posting your personal address as your professional address, you’re leaving yourself open to robbery, invasion of privacy, and the possibility of surprise intrusion. A virtual address makes this a problem of the past by standing as a single hub of business, letting you leave the office truly at the office when you close your laptop.

Working from home or from a location other than an office allows convenience, cost savings, and a lot more flexibility for the worker. However, an office is still an important part of business. A virtual address allows you to reconcile the two, enjoying all the benefits with absolutely no downsides.

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